![]() ![]() To identify the theme of your project, you need to get familiar with it and understand it on a deeper level. For example, using spooky fonts on Valentine’s cards might be a terrible idea, right? The theme of your project will also be helpful in deciding the font you can use. Whereas for a sports brand commercial, you need fonts that give out a bold and confident vibe! What is the theme? Your target audience also plays a major role in finalizing your font.įor example, when designing the cover for a children’s book, you need fonts with a childish, playful, and carefree vibe.
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